Why I Got Into Producing
Mar 04, 2025
Along with the seminar (now online course) we did at UCLA last November, I’ve been advised that a newsletter might be handy. I’m more inclined to write a series of essays that consist of observations from the field, ruminations on the business, and insights on practical paths forward for film and other entertainment projects. I think many people took and bought the class for guidance on how they can navigate their own projects and paths in the business. So whether it’s why produce, what to make, how to package, who to hire, where to find the resources, or all of the foregoing, I hope the class and these occasional missives will make a difference for you.
A trusted colleague advised: break your opening into 1) inspire, 2) educate, 3) call to action. Let me try.
I got into producing because I love the sense of accomplishment that comes from starting with nothing (or a script, which is definitely something – ask any writer) and finding yourself 6 months (or just as likely 6 years) later beaming at your premiere. How does it happen? What thousand things had to go right for you to get to this place? But finally, it is the thrill of seeing something you instigated, organized, and/or facilitated realized – on the stage, on the screen with an audience. That’s my high.
I also like collaborating with (most) artists and (many) fellow producers. It’s a dynamic team experience which calls upon your wits, patience, insight, and – yes – taste and creativity. I like telling stories and I really enjoy entertaining and moving audiences. Yes, there’s ego involved. I don’t think an ego-free person actually exists, but certainly not among the producing ranks. But a lot of producing is ego management, yours and everyone else’s. There’s satisfaction in that, too.
And god forbid you produce something meaningful that actually puts a dent in the universe. It’s worth striving for.
That’s the inspiration and a little education. There’s a lot more of both to come in future pieces. So here’s my “call to action:”
Figure out if you have what you think it takes to produce. If you’re still in the process of sorting that out, stay with us and come up with the answers to these questions;
- What do you want to produce?
- Why do you want to produce it?
- Who is the audience for it?
- How do you envision reaching that audience?
Where will you get the resources to make it?
What do you think is the critical path to producing it?
See you soon.
jth